Clemson athletic director Graham Neff says the program can no longer ignore the growing revenue disparity between the ACC and other top leagues.

This week at ACC’s annual meetings, tensions have reportedly been rising over proposals from the “Magnificent 7” to alter the ACC’s revenue distribution model. Clemson is amongst the programs who are looking for a bigger piece of the revenue pie from the ACC’s media rights deal.

On Tuesday, Neff covered several topics in an interview with ClemsonSportsTalk’s Lawton Swann. Neff said the ACC has always dealt with a revenue gap between itself and the SEC and Big Ten, but said the “magnitude” of the gap in the coming years will become problematic.

“There’s a lot of decision-making of why we’ve been able to compete, it’s just that the issue is in the not-too-distant future that order of magnitude of the gap or the distribution shortcoming– it takes on a different order of magnitude,” Neff said. “So it’s going to be really difficult as we look at the economics to invest comparatively how we’ve wanted to invest.

“I guess that’s the way I’ll phrase it. So that’s what we talk about a lot, look at, and are being very strategic and thoughtful about how we approach the business and approach our investment towards expectations.”

Unless changes are made, ACC programs in the future are expected to face a revenue gap of approximately $30 million annually compared to peers in the SEC and Big Ten.

The ACC’s current media deal runs through 2036.